Those of us who build IT systems every day can fall into the trap of building systems that assume they know best. These are called “Hard Trust” systems and users easily loose trust in them. Instead, you should build systems based on “Soft Trust” where the user can correct the system. In such systems, the user will forgive errors and still trust the system.
The illustration is from the Technology That Fits newsletter where I discuss this issue in more detail. For regular tips on how to use technology for business success, sign up here: http://eepurl.com/0fpvT